TuttoCittà
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In brief |
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TuttoCittà is the city map guide of Seat Pagine Gialle that helps users locate
a point of interest in an urban area (public bodies’ buildings, individuals, businesses) and
optimise the routes for getting there.
With the Genoa 2009 directory, distributed from July 2009, tuttoCittà will have
a new look:
new pocket format (21 x 14 cm) making it more practical and easier to handle
new pocket format (21 x 14 cm) making it more practical and easier to handle
new contemporary graphics with high-impact ads
new Navteq cartography and updated maps
new Navteq cartography and updated maps
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Product logo |
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Target |
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Users: Individuals between 15-74 years old who need to get around the city (in
areas covered by a TuttoCittà edition).
Advertisers: Businesses with a primarily local BtoC market and institutions,
advertising in order to reach prospects in their area of activity.
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Strengths |
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Maps:
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926 mapped localities in total between TuttoCittà editions and Pagine TuttoCittà -PTC- (sections within PagineGialle volumes, in areas not covered by separate editions) - see the “ località Cartografate” annex
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complete
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all the editions are available in PDF format on www.tuttocitta.it section "download PDF"
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Service description |
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Circulation: more than 5.2 million volumes (for details, refer to the “Elenco
Fascicoli TuttoCittà” Annex)
Editions: 35 editions (for details, see the “Elenco Fascicoli TuttoCittà”
Annex)
Distribution: free of charge, cello-wrapped with PagineGialle Casa . For details
www.seatdistribuzione.it
Product structure:
- Contents
- Maps of towns/localities
- Street,
- Useful numbers and transportation
Related links
External links
©2007 SEAT Pagine Gialle P.IVA 03970540963