2009-03-18 12.00
Searches on Paginegialle.it are even faster
with Microsoft Internet Explorer 8
SEAT Pagine Gialle has renewed its partnership with Microsoft thanks to the development of an
accelerator for the new browser
Turin, 18 March 2009 – SEAT Pagine Gialle has renewed its partnership with
Microsoft, upon the launch of Internet Explorer 8, thanks to development of an "accelerator"
designed especially for
Paginegialle.it, one of the many advanced
features offered by the new browser.
Internet Explorer 8 introduces new customised features and innovative search
tools that will allow users to take full advantage of the Web and make the online browsing
experience faster, more productive and more interesting. Accelerators can make any search faster
and more specific with a few clicks, starting with a word selected on a Web page displayed with the
browser.
Paginegialle.it
website users can now take advantage of the new search option on Internet Explorer 8. The
accelerator developed especially by the company makes it even easier to use the SEAT Pagine Gialle
online database: After entering the word or sentence desired in the page viewed with
Internet Explorer 8, right clicking the mouse will launch the search on
Paginegialle.it.
The addition of this feature reiterates SEAT Pagine Gialle’s commitment to
offering new opportunities and services to its users and advertisers, to constantly promote and
improve the use of the Internet in searching for information and contents.
One of the most recent results of the cooperation between SEAT Pagine Gialle
and Microsoft is the agreement reached in June 2008 regarding a set of joint initiatives on the
Windows Live and
Live Search Maps platforms. Specifically, with the creation of the Windows Live
Agent
"Giallo Parlante", more 12.5 million Windows Live Messenger users can quickly and
interactively obtain information relating to the 20 million individuals and 3.8 million businesses
listed in PagineBianche and PagineGialle; in addition, Live Search Map users can view the contents
of PagineGialle in the results of their searches, locating them on maps of Italian cities and
building personalised routes and itineraries.
SEAT PAGINE GIALLE GROUP
The SEAT Pagine Gialle Group is one of the main operators at world level in
the sector of multimedia profiled advertising, offering "print-voice-online" directories, high-tech
products for the Internet and for satellite and ortophotometric navigation, as well as
complementary communication services such as one-to-one marketing.
SEAT Pagine Gialle has been engaged in information services, and search and
communications tools for over 80 years. It is a success story based on a brand that is familiar to
everyone, a sales network employing over 2,000 persons, a technology that is constantly evolving
and a database that includes 15 million households and 3.8 million businesses (2007 data), and a
wide range of products guaranteeing a real integrated system of communications to about 600,000
Italian customers. A total of 65 million volumes distributed to the homes and offices of Italian
subscribers (2007 figures), 35 million enquiries through the directory assistance service (2007
figures), and over 343 million hits on online directories (2007 figures) connect people and
businesses, bringing together needs and solutions and promoting economic exchanges.
Press contacts:
SEAT Pagine Gialle
Seat Pagine Gialle Communications
Comunicazione.stampa@seat.it
Tel. +39.011.435.3030
fax +39.011.435.3040
Burson-Marsteller
Silvia Vergani – Simona Mercandalli
silvia.vergani@bm.com
simona.mercandalli@bm.com
Tel. 02.721431