2007-11-07 11.00
Turin, 7 November 2007 – Seat Pagine Gialle, the European leader and one of the world’s
key players in the field of multimedia telephone directories and Internet high-technology services,
today presented
Visual Site, the new service on which Seat Pagine Gialle advertisers can create
personalised, multimedia websites.
With an eye-catching, modern design, Visual Site is ideal for restaurants, hotels, shops and
small businesses who want to maximise their Internet presence and develop their business. Visual
Site has all the benefits of PagineGialle Visual, as the business can be located on a map or aerial
photo, ensuring wide visibility thanks to the traffic generated by Paginegialle.it and leading
search engines.
“With Visual Site, we are offering a turnkey service to our advertisers, who will find it
easy to create an innovative, effective multimedia website that offers great value for money”,
explained Paolo Cellini, Internet Executive Vice President Seat Pagine Gialle Group. “Visual Site
is opening up new horizons for companies who want to broaden their commercial channels and increase
their opportunities for contacting existing and potential customers. This service confirms the
objective of Seat Pagine Gialle to represent an engine for small and medium-sized Italian
enterprises who are also looking to invest in the potential offered by the Internet”.
Visual Site includes development of every part of the website, including the registration of
domain name and hosting. The client can choose from a wide range of templates designed especially
for all the main product categories. Templates can be customised with a series of backgrounds and
colours, a gallery of photographs and Flash animations. No special skills are required to run the
site, since all the content can easily be uploaded using Smart Editor and a graphics support
service. The service also includes indexing on the main search engines, and a high ranking on
PagineGialle.it.
Optional services available to clients include Near Real Time, so that Seat Pagine Gialle
will be responsible for updating content and publication on the site, the production of
professional photographs and videos, and translation into several languages. To enhance the
multimedia functions of Visual Site, Seat Pagine Gialle advertisers can also add the corporate
Video Visual and the Virtual Tour, which provides a virtual 360° view of the business interior. The
Chiama Gratis service offers users the opportunity to contact the company by phone, completely free
of charge.
The Seat Pagine Gialle Group is the European leader and one of the main operators at world
level in the sector of multimedia profiled advertising, offering “print-voice-online” directories,
high-tech products for the Internet and for satellite and ortophotometric navigation, as well as
complementary communication services such as one-to-one marketing.
Seat Pagine Gialle has been engaged in information services, and search and communications
tools for over 80 years. It is a success story based on a brand that is familiar to everyone, a
sales network employing over 1700 persons, a technology that is constantly evolving and a database
that includes 20 million households and 3 million businesses, and a wide range of products
guaranteeing a real integrated system of communications to about 600,000 Italian customers. A total
of 63.3 million volumes distributed to the homes and offices of Italian subscribers (2006 figures),
32.5 million enquiries through the directory assistance service (2006 figures), and over 307
million hits on online directories (2006 figures) connect people and businesses, bringing together
needs and solutions and promoting economic exchanges.