Today, Seat PG is a local marketing communications agency with deep roots in
Italy, which it serves through a network of 140 multimedia agencies — the Web Points.
In addition to traditional visibility services, which offer detailed information and
sophisticated search tools to tens of millions of users and a wide range of multi-platform
(print-voice-online-mobile) advertising media to advertisers via an extensive multimedia platform,
Seat PG also provides innovative Web marketing services including Web design, multimedia content
creation, Web visibility activities and a wide array of complementary advertising communication
instruments. Over the past year, it has designed approximately 100,000 websites, ranking as Italy’s
number-one agency.
Seat PG serves as a local communications and marketing partner for Italian small
and medium-sized enterprises (SMEs), large companies that operate within the country and central
and local government.
By leveraging the efficacy and dissemination of its products and services, Seat PG brings
supply and demand together, registering over two billion views of its media.
SEAT Pagine Gialle has been engaged in information services and search and communications tools for over 80 years. It is a success story based on a brand that is familiar to everyone, a sales network employing over 2 thousand persons, a technology and a product range in constant evolution and a database that includes 12 million households and 4 million businesses (2010 data), and a wide range of products guaranteeing a real integrated system of communications to about 500 thousand Italian customers: a total of 47 million volumes (PagineGialle, PagineBianche, Tuttocittà), about 24 million enquiries through the directory assistance service (89.24.24 ProntoPagineGialle and 12.40 ProntoPagineBianche, 2010 data), and about 365 million hits on online and mobile directories (www.paginegialle.it, www.paginebianche.it, www.tuttocitta.it, 2010 data) connect people and businesses, bringing together needs and solutions and promoting economic exchanges.